
4007-702-802
Follow us on:


本文来源:曼朗 发布时间:2015-10-13 分享:
搜索引擎营销公司介绍转换优化过程首先从量化每次推广活动中的数字开始。不同的推广活动记录不同的转换数据。对于一家零售商而言,可以是1个月内的订单数量或是每个月的平均订单额;对于一家律师事务所而言,可以是来自网站的法律咨询数量或是签约的新案数量;在线新闻网站或是杂志可能会记录订阅数量或是文章的浏览频率;非营利机构可能会记录每周或每月收到的捐赠数目。
上海网络推广在建立基线之后,下一步就是要了解这些数字背后的故事。为什么目标市场会对特定的推广活动产生这样的反应?顾客究竟喜欢或讨厌它的哪些方面?哪些方面应加以改进?同样,顾客是一切分析的核心。贯穿全书,我们将深入挖掘顾客行为,并通过更为详细的实例来帮你理解它们。
有了分析阶段获得的信息,你就可以进入优化过程了。因为转换优化的重点在于结果,所以当你无法确定是哪些因素正影响受众时,我们不推荐你采取任何激进的改变。这也许是转换优化工作中更为艰巨的一项挑战。许多站点的经营者和市场营销人员都因为转换率太低而非常沮丧,他们渴望找到一种全新的方法扩大收益。因此,他们往往在一次推广活动中就会大刀阔斧地修改方案,期待这些修改能带来积极的效果。
凭借在sem推广转换优化方面的丰富经验我们得知,有些改变确实能产生积极的效果,但也有少数会带来负面影响,而大多数则似乎根本没有效果。一下子做出过多的改变只会中和更终效果,使你难以追踪究竟哪些改动对你的推广活动有益,哪些有害。
本文标签: SEM推广
猜您感兴趣的内容
Optimizing Digital Presence: The Interplay of SEM and SEO Strategies for Enhanced Online Visibility
2024-10-17Top SEO Strategies for Keyword Optimization: A Comprehensive Guide to Centered Around Sem
2024-12-28Unlocking Brand Potential: Innovative Strategies from a Leading Integrated Marketing Agency
2025-02-10Elevate Your Brand: Expert Website Development Solutions for a Distinive Online Presence
2024-09-19Maximizing ROI through SEM Account Optimization: Strategies for Improved Campaign Performance and Ef
2025-04-05Unlock Your Business Potential with Expert SEO Promotion Services for Maximum Online Visibility
2025-01-17Unlocking Brand Potential: Innovative Strategies for Effeive 微博 Content Marketing in the Digital Age
2024-12-04Maximizing Keyword Optimization: Strategies for Boosting Your Search Engine Rankings
2024-05-21您也许还感兴趣的内容
Leading Professional Advertising and Promotion Agency: Innovating Strategies for Brand Success and M
2025-03-22Maximizing SEO Keyword Ranking Optimization: Best Praices and Strategies
2024-04-07Unlocking Growth: The Ultimate Guide to Choosing the Right Marketing Outsourcing Company for Your Bu
2025-02-28Effeive Content Marketing Strategies: Inspiring Examples to Boost Your Brands Reach and Engagement
2025-04-13Maximizing Keyword Ranking for Better Visibility: Strategies for Optimizing Homepage Ranking
2024-04-07Understanding the Synergy: How SEO and SEM Work Together for Optimal Online Visibility
2024-10-16Leveraging WordofMouth Marketing: Strategies for Effeive Brand Growth and Consumer Engagement
2025-04-08