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本文来源:曼朗 发布时间:2015-09-24 分享:
上海网站推广了解网络消费者的需求特征可以让企业更好地认识客户的需求,以便更好进行调研。同时,企业调研时要视行业情况而定,当使用人群即是消费人群时,调研只需针对一个群体。当使用人群不是消费人群时,则需要这对两种人群进行调研,因为使用人群与消费人群主要的关注点和需求点很大程度上会有不一样的地方,所以要分别进行分析。
企业进行客户需求调研时,上海网站推广可以通过以下三种主要方式来进行:
1. 各大网络平台数据和行业平台的互动信息
各大网络平台数据,比如百度指数、淘宝指数、优酷视频指数等,通过检索关键词和分析直观的数据,可以直接对客户的需求进行多方面的了解。上海seo网络推广通过行业平台有行业门户论坛、竞争对手网站等,当然,诸如百度知道、百度贴吧、新浪微博等大平台也经常是行业互动信息量大的调研场所。由于网络信息和平台更新快的特点,网络上的事物每时每刻都在发生变化,所以希望大家能多自己去发现这些平台。而通过查看各大网络平台的数据和行业平台的互动信息,也能够直接或间接地了解客户的兴趣点,因为客户在这些无意的互动交流中,往往更能够真实的表达出客户的需求。
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